About Stover
We're on a mission to help businesses understand which content drives revenue and makes a real impact on their bottom line.
Our Mission
To empower businesses to understand the true value of their content by connecting social media posts directly to revenue. We believe that every piece of content should be measurable, and every marketing decision should be data-driven.
Our Vision
We envision a world where businesses can confidently invest in content marketing because they know exactly which posts drive pipeline and generate revenue. No more guessing, no more wasted budget—just clear, actionable insights.
Our Values
Transparency
We believe in complete transparency—both in how we operate and in the data we provide to our customers. You should always know where your revenue comes from.
Data-Driven
Every decision we make is backed by data. We help our customers make informed decisions about their content strategy based on real revenue attribution.
Customer Success
Your success is our success. We're committed to providing the tools and insights you need to turn your content into a revenue-generating machine.
Innovation
We're constantly pushing the boundaries of what's possible in content attribution and revenue tracking, always looking for new ways to help you succeed.
Our Story
Stover was born from a simple frustration: as content creators and marketers, we couldn't answer the fundamental question—which of our posts actually make us money?
Traditional analytics told us about likes, shares, and clicks, but they couldn't connect the dots between a LinkedIn post and a closed deal. We knew there had to be a better way.
So we built Stover to solve this problem. We created a platform that tracks content performance all the way through to revenue, giving businesses the insights they need to make smarter content decisions.
Today, Stover helps businesses of all sizes understand their content ROI, optimize their social media strategy, and ultimately drive more revenue from their content marketing efforts.
Ready to Get Started?
Join businesses that are already using Stover to track their content ROI and make data-driven marketing decisions.